Archive: Brewery

What Will You Do When the Big Boys Come Knocking?

You’re a craft brewer, winemaker, or distiller. You care about the quality of your product. Sure, it’s nice to make a salary, but for you it’s all about the product, not the money. That could change. You would, of course, still care about the beer, but what if you want to make more of it? Or even a whole lot more. What if you want to invest in your infrastructure, add tanks, add a new facility, or buy more barrels? What will you do to get to the next level? What are your or your company’s core values? Is your approach artisan or corporate? Artist or hobbyist? Do you want to make a living or a really good living?  How […]

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Respect the Beer, Protect the Beer: 5 Top Incident Claims for Breweries

Let’s admit it, we have our fair share of good times in the beer brewing business. But, we know it’s not all fun and games and pints. Hard times come, accidents happen, and disasters strike. Just look to the latest headlines haunting industry behemoth AB InBev, owner of Anheuser-Busch, and now owner of the cult-favorite Wicked Weed Brewing of Ashville, N.C. The world’s largest brewer probably hadn’t bargained on the backlash from smaller craft brewers who are none too pleased with its deal to purchase Wicked Weed. The independent and small brewers claim that AB InBev opposes the interests of smaller craft brewers, portraying Wicked Weed as an AB InBev “zombie brewery.” In fact, several craft brewers pulled out of […]

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BREWERY BY DESIGN

One of the hottest trends in craft brewing is selling beer on premise. It’s not hard to see why, since on premise sales are vastly more profitable. However, making on premise sales an integral part of your business model will require paying careful attention to the construction and design of your facility. Choosing an Architect California-based Hauck Architecture has extensive experience designing custom craft beer projects. Architect T. Dustin Hauck says the first thing to remember when selecting an architect for your project is that a brewery and a tap room are two completely different project types. “A brewery is a manufacturing plant with its own distinct needs. The tap room is a hospitality space. In almost no other industry […]

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The Sweet Lowdown: Malting in the Brewery Faces New Challenges

When it comes to the main ingredients in brewing, an argument could be made that any of the four—water, barley, hops or yeast—is the key ingredient needed to make beer. However, hops were a relatively late addition to the brewing process, yeast wasn’t identified until about 150 years ago, and water is pretty much taken for granted (historically speaking). This leaves us with barley as the key ingredient and malting barley the key commodity by which beer is made for mass consumption. With more than 19,000 breweries worldwide, barley is not only the closest thing that beer has to a “terroir,” but its status as a commodity means that many market forces depend on the availability of malt in the […]

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Bridge and Tunnel Brewery’s Hyperlocal Marketing

Rich Castagna, brewer and proprietor of the Bridge and Tunnel Brewery and Taproom, in Ridgewood, Queens, tapped into a nostalgic mother lode when he selected Bridge and Tunnel as his brewery’s name. During the late 80s and 90s, the phrase “bridge and tunnel” was often used to describe the residents of Queens, Brooklyn, the Bronx, and Long Island, because a train or tunnel was required to access Manhattan from those outlying regions. Nightclub patrons understood that affluent and fashionable Manhattan residents drew a discerning line in the sand that ended where New York City’s outer boroughs began. If you used a train or tunnel to enter Manhattan, the odds of brushing past the bouncer guarding the door of an exclusive […]

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No Label – No Problem

  When No Label Brewing Company was started in the small town of Katy, Texas, in 2010, it was little more than a dot on a map within a town that was little more than a dot on the map. Today, as neighboring Houston’s urban sprawl begins to surround Katy, No Label has become a gathering spot for the traditional family-style community that remains bonded to its roots as a once-upon-a-time rail hub and rice farming and agricultural center. “On Saturdays, if the weather is nice, we can get from 500-600 people in our brewery and parking lot,” co-founder Jennifer Royo said. “Everyone wants [to] be outside. They bring their chairs, their kids and their dogs, and it’s like a […]

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Buying vs. Leasing Depends on Business, Experts Say

Cash on the barrelhead is a must for Rusty Cox’s barrels, or whatever equipment he needs to run Davis Valley Distillery LLC in Rural Retreat, VA. “If you have money to buy, you don’t have to worry about lease payments; just go ahead and pay for the stuff and get it,” says Cox, who makes spirits, wine “or just about anything you need.” Cox is getting ready to buy a 300-gallon system from Paul Hall of Doniphan, MO-based Affordable Distillery Equipment LLC, which sells stills, fermenters, air compressors, pumps, tube kits and an array of other implements a distillery needs. There’s even a bit of bartering involved in some transactions with Hall, Cox says. “Paul sends people over here, and […]

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The Basics of Bottle Conditioning

  By: Jessica Spengler When we talk about brewing beer, we mostly talk about the process of mashing and boiling and fermentation. This is the fun stuff, the stuff that people scramble to hear about during brewery tours and classes. Seldom mentioned, beyond a quick, ‘and then we’ is the process of carbonating beer. It would be hard, to have a quality beer if it were flat when it was not supposed to be, or overly fizzy. However, carbon dioxide can be just as important to the mouthfeel, body, and flavor of a beer as malt, hops, and water. It can also play an important role in shelf life. In the beer industry, the two common ways of carbonating beer […]

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Growlers Go Mainstream: Expanding Options for Beer Lovers

In the world of craft beer, what was old is new again. Refillable growlers are experiencing a resurgence in popularity, thanks to convenience stores offering craft beer enthusiasts a chance to sample limited edition or specialty beers from local breweries while filling up their vehicles. A Brief History of Growlers Growlers were first introduced in the late 1800s, when families would send someone to the nearest saloon to fill their growlers with beer for the evening meal. They declined in popularity following the end of Prohibition, since many small saloons were no longer in business and canned or bottled beer became widely available. The resurgence of craft beer over the last decade has led to a renewed in growlers as […]

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Breaking Into a New Market – What to Expect

It is no secret the craft beer market has evolved significantly in recent years. According to the Brewers Association, as of November 2016, there are more than 5,000 breweries in the United States. Per capita, this puts the country on par with Germany. As the overall beer volume in the U.S. is dropping, craft beer volume and — as a result, craft market share — continues to rise. However, the tremendous growth and development of craft beer extends beyond just volume and market share. More craft breweries means additional craft SKUs — which have more than tripled in the last six years — putting a significant strain on the distribution and retail tiers. The proliferation of craft SKUs has many […]

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