Archive: Brewery

Turning Your Brewing Passion into a Business A Guide to Starting a Brewery

So you have the desire, the passion, the funding and a comprehensive business plan to start a brewery. Now what? There are many aspects of starting and running a business that must be considered, such as manufacturing, accounting, marketing, personnel management and facilities, to name a few. At times it can be a bit overwhelming, for a good reason. “Everyone wants to start a brewery, right?” said Vic Falck of Calusa Brewing in Sarasota, Florida. “We were drawn to the industry for a multitude of reasons. First and foremost we love beer, are dedicated to making the best we can and wanted to share that with the world. It’s an exceptional and supportive community filled with passionate people doing what […]

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St. Elmo Brewing Company: A New Mecca for Craft Beer in Austin

Craft beer fans — and there are millions today — have their favorite haunts for a variety of reasons. Some visit a brewery for the specialty beers. Others may be part of a beer-loving group that meets at a particular pub. Still, others might go for the food or the entertainment. In this Golden Age of craft beer, some lucky patrons may stumble across a brewery that offers all of the above, a total experience that celebrates the passion, authenticity, creativity and camaraderie of American craft beer. St. Elmo Brewing Company in Austin, Texas is one of these breweries. St. Elmo is a 15-barrel brewhouse founded in 2016 by Bryan Winslow and Tim Bullock. It has it all: a small […]

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Two Worlds Collide: Brewing and Distilling Are Growing Closer in the Artisan Marketplace

The old adage, “Beer before liquor…” may need an update. In the craft beverage market today, distillers and brewers are working together in increasingly more inventive ways. Historically, the two professions have seen little crossover. Just a few years ago, the only interaction between these two producers was typically seasonal barrel-aged beers where brewers rarely—if ever—met the distiller. This distance is somewhat perplexing, particularly when one considers that the essential ingredients of water, malt and yeast are the same for brewing and the majority of artisan distilling – particularly whisk(e)y. One of the first shifts came in 2003 when Dogfish Head Craft Brewed Ales added a distillery to their Milton, Delaware brewery. The spirits produced were small-batch and, for the […]

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Tapping Into Food Truck Territory

Increasingly, consumers, associations, and businesses are serving craft beer at their events with one stipulation: Bring cool beer on cool wheels that can roll right into the party. Mobile beer truck sightings are becoming as familiar as the ice cream trucks of yesterday. In May of 2017, the Kearny, New Jersey Police Benevolent Association’s annual Food Truck and Craft Beer Festival invited craft beer companies to park beer trucks at their popular event. Brix City Brewery, New Jersey Beer Company, and Pinelands Brewery all participated. Residents in both Chester and Philadelphia, Pennsylvania also benefit from the growing beer on wheels trend that started several years ago, thanks to Downingtown, Pennsylvania brewery, Victory Brewing Company’s Brewpub on Wheels (BPOW). This mobile […]

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Minnetonka Brewing & Distilling Equipment Company: Now, From Start to Finish

Founded just as the craft brewing boom began, Minnetonka Brewing & Distilling Equipment Company’s initial concept was to provide affordable, high-quality brewing equipment and accessories to the fast growing industry. Early on, industry veteran and founding partner, Dan Kahn, mentioned craft distilling would be the next craze, so we went in search of high-quality distilling solutions to add to our impressive line of brewing equipment. Minnetonka is excited to be associated with the fine folks at Squarrel Barrel. Enhancing and building upon the 2,000-year-old process of barrel aging, they have designed and developed, and are bringing to market, a new era of wood aging solutions. We’re a thrifty bunch at Squarrel, so we’re always looking for ways to conserve resources, […]

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Tied House Issues Looming in SEC-Regulated Crowdfunding? A Look One Year Later as Equity Crowdfunding Booms.

In May of 2016, the U.S. Securities and Exchange Commission’s (SEC) rules for equity crowdfunding went into effect, allowing for entities to offer equity securities in exchange for capital to non-accredited investors for the first time. Companies like Wefunder and Indiegogo/MicroVentures quickly moved into the equity crowdfunding space and began facilitating the offering of equity securities for breweries, distilleries, cideries, and restaurants. Equity crowdfunding took most state alcoholic beverage agencies by surprise, creating a “tied house nightmare” (as one state regulator put it) on inter-tier interests between alcoholic beverage producers and retailers. For example, if a single investor were to invest in both a restaurant and a brewery, it could be a violation of state tied house laws, and cause […]

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What Will You Do When the Big Boys Come Knocking?

You’re a craft brewer, winemaker, or distiller. You care about the quality of your product. Sure, it’s nice to make a salary, but for you it’s all about the product, not the money. That could change. You would, of course, still care about the beer, but what if you want to make more of it? Or even a whole lot more. What if you want to invest in your infrastructure, add tanks, add a new facility, or buy more barrels? What will you do to get to the next level? What are your or your company’s core values? Is your approach artisan or corporate? Artist or hobbyist? Do you want to make a living or a really good living?  How […]

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Respect the Beer, Protect the Beer: 5 Top Incident Claims for Breweries

Let’s admit it, we have our fair share of good times in the beer brewing business. But, we know it’s not all fun and games and pints. Hard times come, accidents happen, and disasters strike. Just look to the latest headlines haunting industry behemoth AB InBev, owner of Anheuser-Busch, and now owner of the cult-favorite Wicked Weed Brewing of Ashville, N.C. The world’s largest brewer probably hadn’t bargained on the backlash from smaller craft brewers who are none too pleased with its deal to purchase Wicked Weed. The independent and small brewers claim that AB InBev opposes the interests of smaller craft brewers, portraying Wicked Weed as an AB InBev “zombie brewery.” In fact, several craft brewers pulled out of […]

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BREWERY BY DESIGN

One of the hottest trends in craft brewing is selling beer on premise. It’s not hard to see why, since on premise sales are vastly more profitable. However, making on premise sales an integral part of your business model will require paying careful attention to the construction and design of your facility. Choosing an Architect California-based Hauck Architecture has extensive experience designing custom craft beer projects. Architect T. Dustin Hauck says the first thing to remember when selecting an architect for your project is that a brewery and a tap room are two completely different project types. “A brewery is a manufacturing plant with its own distinct needs. The tap room is a hospitality space. In almost no other industry […]

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The Sweet Lowdown: Malting in the Brewery Faces New Challenges

When it comes to the main ingredients in brewing, an argument could be made that any of the four—water, barley, hops or yeast—is the key ingredient needed to make beer. However, hops were a relatively late addition to the brewing process, yeast wasn’t identified until about 150 years ago, and water is pretty much taken for granted (historically speaking). This leaves us with barley as the key ingredient and malting barley the key commodity by which beer is made for mass consumption. With more than 19,000 breweries worldwide, barley is not only the closest thing that beer has to a “terroir,” but its status as a commodity means that many market forces depend on the availability of malt in the […]

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