Archived Articles

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Varieties of Gin Botanicals in the Pacific Northwest

By: Becky Garrison The recent sale of Aviation Gin to Diageo in August 2020 put the Portland, Oregon, distillery scene, and gin in particular, back on the national map. Aviation’s history can be traced back to 2004 when Christian Krogstad and his wife, Christina, launched House Spirits Distillery intend-ing to ...
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Distillery Startup: Where the Journey Begins

By: Gerald Dlubala “You want to start a distillery? Try not to be overwhelmed, but by all means, prepare to be overwhelmed,” said Patrick Kelty, President of VITOK Engineers, Inc. VITOK Engineers help design and optimize every element of the distillation process, from raw material receiving to proofing and bottling ...
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Canadian Brewery Turns Wastewater Into Beer

Advancing Canadian Wastewater Assets (ACWA) has partnered with Village Brewery and Xylem Inc. to brew Alberta’s first beer made with reused water. Christine O’Grady is the ACWA employee who led this project, and Jeremy McLaughlin is the Brewmaster from Village Brewery. By: Briana Doyle It’s one thing to turn lemons ...
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Pike Brewing Company Cofounder Rose Ann Finkel Leaves Behind Pioneering Legacy as Seattle Food-scene Entrepreneur

Rose Ann Finkel with her husband, Charles. By: Becky Garrison After the July/August issue of Beverage Master Magazine featuring an article highlighting the 30th anniversary of The Pike Brewing Company went to press, news broke of the death of Cofounder Rose Ann Finkel. She died on Tuesday June 16, 2020 ...
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Growing Your Brewery’s Brand

By: Lewis Barbera - Vice President, Sales There are currently more than 7300 regional breweries, brewpubs and microbreweries in the United States. Even during difficult times, the popularity of the craft brewery continues to grow. For many home brewers and beer aficionados, the prospect of owning and operating their own ...
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Brewery Financial Statements 101:

How to use Financial Reports to Improve Results By: Kary Shumway, CPA, CFO, Numbers Guy Financial literacy is the ability to read and understand the numbers of your brewery business so that you can improve financial results. Improving financial results may include growing sales, improving gross margins or increasing cash ...
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Regulatory Accommodations in the Age of COVID-19

By: Brian D. Kaider, Esq. The COVID-19 pandemic has affected virtually every industry, from government-mandated shutdowns, to limitations on occupancy, to changes in consumer behavior even in the absence of mandatory restrictions. Some businesses, such as live theaters, have been completely shuttered; Broadway recently announced it will be dark until ...
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The Evolution of Craft Beer

By: Erik Lars Myers When the “craft beer revolution” began, there was a purpose. The craft beer industry was built by people who had been to the promised land and seen the light. That promised land was usually somewhere in Europe, and the light was not all that light. It ...
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How Craft Breweries Can Use Technology to Drive Channel Incentive Programs

By: Nichole Gunn, Vice President of Marketing and Creative Services, Incentive Solutions In order to stay competitive in today’s distribution channel, craft beer producers must be able to digitally engage their supply chain trading partners and effectively communicate across channels. However, this can seem like a tall order! Between the ...
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Social Media in the Time of COVID-19:

Social Distancing Doesn’t Apply to Your Social Media Efforts By: Tracey L. Kelley It’s no surprise that time spent online during the height of the pandemic increased exponentially. Data from Nielsen specifically tracking social media usage indicates that on platforms such as TikTok and Instagram, there was a 25% spike ...