Page 42 - Beverage Master December January 2020
P. 42

Craft Beverage


               the used barrel market is affected by the same sea-  reason than to associate their brand with that of a
               sonal changes that affect all brewers and distillers,   particular distillery.
               as well as how the barrel will be used.
                                                                      “A mindset of only looking towards a brand name
                 “A used barrel can function as either a vessel or   rather than filling your flavor profile defeats the
               an ingredient,” said Steingracher. “As a vessel, used  purpose of striving for reliability and availability of
               barrels are just the holder for the product. For     your product offerings. Craft distillers and brewers
               example, if a brewer wants to offer chocolate, por-  can always run into a situation of not being able
               ter or coffee stout, a used bourbon barrel fits the   to find that particular distiller’s used barrel for the
               need and will provide the expected stone fruit and   next batch. Frankly, they usually don’t even have
               vanilla notes. But if you want to put out the best   the marketing rights to use that particular distiller’s
               coffee stout, you should use a rye barrel so that the  name in their marketing. Jim Beam can release up
               unique flavor from the barrel imparts a distinguish-  to ten thousand barrels a week, with Buffalo Trace
               able, peppery infused difference. The right barrel   releasing around six thousand a month, and then
               will be a noticeable and valued ingredient in your   others like Pappy are obviously extremely limited.”
               formula.”
                                                                      “Relationships matter when discussing that reli-
                                                                    ability and availability,” said Steingracher. “You
                                                                    need to know the type, origin, and age of the bar-
                                                                    rel you’re getting. With all the variants and com-
                                                                    bination spirits being distilled these days, what
                                                                    specific type of Bourbon was the barrel last used
                                                                    for? Was a char put on it? What level? Was it toast-
                                                                    ed? Repaired? How many years has it been used?
                                                                    Barrels can last a hundred years or more if used
                                                                    and maintained properly. The oldest is probably in
                                                                    Scotland, but I’ve personally seen some from aged
                                                                    before World War II. We do buy some back from
                                                                    the distillers that we know care for them the right
                                                                    way, and having access to our cooperage allows us
                                                                    to be able to make the repairs necessary to keep
                                                                    them in circulation. You can certainly come through
                                                                    and check on barrels yourself, but with our regular
                                                                    buyers, they know that the barrels we send them
                                                                    are fit to fill.”

                                                                      The flavor and use options for used barrels are
                                                                    indefinite. With many craft distillers and brewers
                                                                    now openly sharing their barrels between multiple
                                                                    brewing cycles, with proper use and care, barrels
                                                                    can last indefinitely. It’s what you can do with them
                                                                    after extensive uses and fillings that become limit-
                                                                    ed.

                                                                      The Barrel Mill’s Infusion Spiral Technology Offers
                                                                    More Flavor Options While Decreasing Aging Time

                                                                      Options for those barrels, whether new or exten-
                                                                    sively used, have gotten much greater due to
               Steingracher noted that brewers and distillers       Infusion Spiral technology from The Barrel Mill, a
               sometimes become too easily attached to the          central Minnesota-based cooperage that specializes
               brand stamped on the barrel rather than going with  in premium new oak barrels.
               barrels that fit their actual needs, if for no other

               40     December - January  2020     BEVERAGE MASTER





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