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Brewery & Distillery
                                                                                                      Craft Brewery














































               Palate-Pleasing Chemistry:




               Keep Taste Buds Excited with New Twists on Flavor
               By: Cheryl Gray
                  I     n the flavoring industry, it’s all about    globe. In business since 1946, its research and
                                                                    development team has created a catalog of more
                        chemistry. Literally. Food chemists work
                        to identify, develop and improve upon a
               good thing. For beverages regulated by the TTB,      than 60,000 flavors,  lending credence to the com-
                                                                    pany motto: “If you can imagine it, we can create
               the balance is in creating new tastes for drinks such  it.”
               as beer, distilled spirits, sake, wine and kombucha
               without comprising the integrity of the product.       For the beer and spirits industries, Mother
                                                                    Murphy’s focuses on fruits and botanicals to
               Food scientists pair expertise with artistry, com-   enhance the naturally occurring flavor notes and
               bining knowledge of the chemistry of flavor with     characteristics in aged alcohol and infused liquors.
               the analytical techniques involved in creating new   It also works with craft brewers and distilleries to
               flavors.                                             develop trademark, recognizable flavors. Neither
                                                                    size nor season matter – the company provides
                  If You Can Imagine It, We Can Create It           small-batch flavoring needs for small breweries and
                                                                    distilleries and much larger orders for international
                 Just ask Mother Murphy’s Flavorings, headquar-     conglomerates.
               tered in Greensboro, North Carolina, and servic-
               ing multiple industries in 30 countries around the     Al Murphy, whose grandfather and great uncle


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