Page 21 - Beverage MasterAug Sept 2020_Rev

Craft Brewery

of merchandising stock you’ll greatly reduce the
chances of inventory obsolescence, thereby freeing
up capital that can be applied elsewhere through- READY TO ROLL
out your business.

Fulfillment partners often include consignment INTRODUCING
opportunities, giving you the option to store your ®
products offsite while still retaining ownership. Keltech Portables
As the products begin to ship, you’ll be able to Electric Tankless Water Heaters
track how much inventory sold and work closely
with your fulfillment provider on the transactional Bradley’s Keltech
®
details. Electric Tankless
When tied directly with your unique e-commerce Heaters on trans-
portable carts make
platform you’ll have even greater flexibility and it easy to supply
control over the number of products sold, under- heated water or fluids
stand when and how they have shipped and be on-demand wherever
able to effectively report – from week-to-week and & whenever needed.
month-to-month – for better management of your
business’s overall expenses and profits.
Pre-orders are also designed to increase profit-
ability. Utilizing your fulfillment partner’s expertise
in identifying products that are best suited to both
order windows and the make-and-ship process, (800) 439-6909 • (707) 252-6839
you’ll capitalize on an effective solution to the POS
puzzle. This pre-order option provides greater over- www.rssupply.com
all flexibility when planning for upcoming events
and seasonal placement.

Dedicated Support

Whether it’s the account manager, sourcing, logis-
tics or warehouse, the various touchpoints of a ful-
fillment team provide the support needed to effec-
tively operate your business. Their focus is helping
you maintain yours. In doing so, you’ll have greater
opportunities to further pursue your passion.
A committed support team should be analyzing
your POS operations on a quarterly, bi-annual and
annual basis, and provide feedback to assist with
any changes that may be needed. Their long-stand-
ing relationships within the industry are designed
to support your needs and ensure that your busi-
ness realizes continued success.
Your merchandising efforts are directly connected
to establishing your brand and helping your busi-
ness thrive in an increasingly competitive market.
Aligning yourself with a reputable fulfillment pro-
gram will assist you in meeting the goals you have
established for your business. When done well,
your brand will realize the greatest potential to
reach more customers and leave lasting impres-
sions.

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