Page 46 - Beverage Master_DecJan2022
P. 46
International News
BUBBLING KOMBUCHA:
The Cool Brew In Town
By: Hanifa Sekandi
W ith some degree of certainty, it can be Alternatively, the movement might be partially
said that alcohol and health do not go
due to the popularity of curated cocktails made by
world-renowned mixologists. Further, people are
hand-in-hand; however, a new wave
of prepared alcoholic beverages would looking for the at-home, a la carte experi-ence, and
like to change that. Can the well-ness and bever- ready-to-drink alcoholic beverage innovators and
age industries form a new frontier where imbibing game changers are taking note. High alcohol kom-
supports a healthy lifestyle? Believe it or not, it’s bucha is turning heads both in the wellness and
happening. From alternative sweeteners to organic alcohol industries.
ingredients, there is a steady move away from arti-
ficial by-products in craft drinks. It is easy to read What is Kombucha?
the room and rec-ognize that having fun does not
mean entirely sacrificing your health. Kombucha, an ancient, probiotic-rich, carbonated,
sourish, gut health-friendly tea, has become a pop-
44 December - January 2022 BEVERAGE MASTER
BM1201222 Main Pages.indd 44 11/19/21 1:53 PM

