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Brewery & Distillery
Craft Brewery
“SHOW ME THE MONEY”
After Friends and Family, Where
Do I Get Growth Capital?
By: Quinton Jay
L ike most entrepreneurs, founders and yourself up for inevitable failure. Running out of
owners of smaller craft breweries and
cash is the number 1 killer of businesses within the
distilleries often find themselves having first two years.
to wear many hats. You need to be aware of your
internal operations and external logistical factors in When your finances start leaning towards the red,
your business’s supply chain, as well as understand or you know your business requires an additional
how to best market and sell your brand’s products. injection of capital to grow successfully, it can be
easy to feel frustrated and discouraged. But this is
Arguably one of the most important hats you will simply another part of business; you can’t expect to
have to wear that is not obvious is the one that reap the benefits without having to face and over-
reads “finance.” Without having a finger on the come the hurdles and challenges you’re bound to
pulse of your business’s finances, you’re setting encounter.
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